Whether it’s online fundraising, monthly giving, or direct mail, we have the expertise to help your organization grow. Learn about the fundraising services we specialize in.

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I’ve been fascinated by machinist’s chests since the first time I saw one. Wonderful, warm, wooden chests of drawers filled with strange, precise, and unusually-shaped, finely-made tools. I chose a larger scale, that of 1/8th opposed to the more common scale of 1/12th, for the size of this miniature.  That way I could capture the fine details such as the engraved lines on the rules.

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This campaign included integration through direct mail, telemarketing, and e-mail. It also included a match as an incentive.

The six chests were made of mopane, an African wood that looks like a miniature version of mahogany, or cherry. Pear wood was used as the secondary wood on the interior and ebony for the moldings. Hinges, handles and knobs are made in a shield shaped pattern. The lock works and is made from brass and steel. Inside the lid I pasted a scaled down version of a trade card from the Centennial Exhibition in Philadelphia, a decimal equivalents chart and photos of loved ones. That is a photo of my teenaged grandmother and aunt—two girls who would never expect to have their image on the inside of a tool chest.

“I couldn’t be happier with HMA. Thanks to HMA, SFU was able to conduct our most successful donor survey in SFU’s history. We were astonished at the response rates their letter and survey generated. Not only did HMA help us uncover many planned gifts we didn’t know about –their strategy allowed us to identify hundreds of planned giving, major giving and leadership giving potential donors. I’m a very happy client. And thanks to HMA we have very happy donors!”

This direct mail package features the ‘Pawsitivity Report’, a quarterly donor newsletter that focuses on sharing the impact that donors make in providing dog guides to those who need them.

This was a traditional direct mail campaign leveraging a long-form survey to learn more about their donors and identify those who are interested in leaving a gift in their Will.

This campaign continues to improve every year. From the first year they started integrating digital with direct mail, the Food Bank has seen a 227% increase in revenue. The combination of direct mail, Facebook ads, e-mails, and a campaign-specific donation page has really increased the online donations, with more than 70% of the donations to this campaign now coming online.

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This annual campaign leverages direct mail and other physical components with e-mail and other digital components, to deliver a strong integrated approach.

This campaign was so successful it was featured in I Wish I Thought of That (IWITOT). The direct mail package includes a piece of fair-trade fabric and asks the donor to write a message of hope and send back to be included in a commemorative quilt.

A scrapbook-style legacy booklet featuring the history of healthcare at Children’s Health Foundation of Vancouver Island.

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HMA led on the redesign of the website for the Rare Trait Hope Society, an organization whose mission is to help children suffering from ultra-rare diseases.

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“We were so proud to debut our campaign video for everyone (including the media) in attendance. The video was very well received – a few tears in the eyes. The video is now front and centre on our website. Thank you for capturing the heart of L’Arche through our people and their stories. ”

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You can learn how HMA has helped organizations like yours take their fundraising to the next level. Check out their amazing fundraising success stories.

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“We have been very impressed with HMA’s level of service and strategic oversight of our direct response program. We have seen an increase in fundraising across all of our mailings, including our acquisition campaigns. In addition, HMA has provided strategic guidance to our monthly giving activities which led to an increase in revenue. What also sets HMA apart is their customer service. Our account manager is knowledgeable, efficient, professional, and provides all deliverables on time. We are glad to have HMA as our direct response marketing partner and look forward to continue working with them to elevate our fundraising.”

This legacy package includes a booklet that features stories of families that have been reunited thanks to donor support. It also includes a survey to ask donors if they would consider leaving a gift in their will.

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“We are very pleased with all the work and expertise provided by HMA. Our success is possible because they are consistently accommodating, flexible, responsive, and diligent. It continues to be a great partnership.”

We also created a new monthly donor club logo. The logo consists of 12 blue hearts, representing each month the donor donates. The hearts create a circle that encompasses an orange circle, which conveys a feeling of unity and community.

“Since 2010 Harvey McKinnon Associates has worked with the Greater Vancouver Food Bank to grow and mature its Direct Mail program. We went from four simple “homemade” annual mailings to more than double the mailings, online and social media integration, and more complex segmentation and prospecting. Our annual DM income has increased eight fold.”

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The chest is filled with miniature tools copied from originals I have collected. They’re listed in the captions below, often shown next to the full sized original.

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